Trending This Tuesday – May 16, 2023
We're sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. 🖥️ How to Create a Client-Attracting LinkedIn Profile via RedZone Marketing LinkedIn is an incredible play to connect with your audience. You can digest amazing content while…
Trending This Tuesday – May 9, 2023
We're sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. 🎨 5 Design Tips for Creating Stunning Social Media Graphics via Social Media Today You've heard the old phrase "a picture is worth 1,000 words," right? Well, that rings true…
Trending This Tuesday – May 2, 2023
We're sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. 📱 16 Ways to Build a Better Social Media Presence via SproutSocial If you aren't showing up in your customers' social feeds, then you are not going to be top of mind. And to…
Trending This Tuesday – April 25, 2023
We're sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. 📊 Ignore Marketing Data at Your Own Peril Featuring Samantha Russell (Ep 44) via LinkedIn Pulse Financial advisors rely on data when it comes to helping their clients, but…
Trending This Tuesday – April 18, 2023
We're sharing Tuesday’s resources to help you better engage clients and prospects, no matter the channel you’re focused on. 🎯 Going All In On Your Niche via Advisorpedia When it comes to narrowing down the niche that you serve, many advisors are hesitant. If you can get past that, going "all in"…
How to Create a Financial Advisor Blog (In 5 Steps)
Whether advisors want to boost their SEO, increase site traffic, or generate leads, blogs always help. In fact, 69% of businesses say that their blogs are what gives them the most lead generation. In addition, 60% of companies that blog see higher customer acquisition. These are just some of the…
Stop Making Mountains Out Of Blogging
You've probably realized that having a blog is no longer just recipes, vacation photos, or online diaries. Instead, more and more businesses are turning to blogs as a source of communication to keep their clients educated and engaged. 81% of U.S. online consumers trust information and advice from…
Beginners Guide to Digital Marketing for Financial Advisors
As reported by Investment News, 25% of financial advisors plan to add digital marketing this year, and 29% of advisors have already incorporated these channels. Now let’s look at the stats for all small business owners – only 1 in 5 SMBs doesn’t use digital marketing yet. Why are advisors so much…
The Modern Advisor’s Guide to Content Marketing
Even if marketing trends and technology never stop changing, the one fundamental that remains constant is storytelling. If you can bring prospects into the story of your business, they will want to be a part of it. In this seven-part series, our Lead Elevate Marketing Strategist, Will Gunn, shares…
The Communication Pyramid
In my last blog, It’s Good to Be Content King, we spoke about several rules advisors should follow when building a communication plan. Those rules are a great place to start, but where will all of that content come from? The good news is there is a final rule for that too, and it’s something I…