What are Some Must-Haves For a Good Logo?
A logo is an essential component of your website, branding, and online presence. Within a single image, you represent who your firm is - whether you choose just to use your name as your logo or incorporate a design or tagline. This logo will travel with you for years, populating your social media…
This Advisor Chose FMG Suite to Get “The Best He Can Get for an Advisor Website”
It’s not uncommon for us to receive amazing feedback from our clients, many of whom share incredible success stories. From building an influential online presence to gaining new clients to landing million dollar accounts, financial advisors using our marketing automation platform see results from…
Why This Advisor is So Impressed with His FMG Suite Website
It’s not uncommon for us to receive amazing feedback from our clients, many of whom share incredible success stories. From building an influential online presence to gaining new clients to landing million dollar accounts, financial advisors using our marketing automation platform see results from…
Our 2017 Website Design Trend Predictions
2017 is going to be a big year for website design, and as the industry continues to evolve, so do the design trends. Next year, we predict the continued rise of case studies, videos on websites, and long-form content, such as blogs. Case Studies on Websites We have heard more and more advisors ask…
How to Choose the Right Website Theme
Whether you’re creating your first website or redoing your fifth, choosing your website’s design and theme is a big decision. You have to choose a layout, colors, imagery, navigation style, space…the list keeps going. The first step in building your website is choosing a theme. Whether…
Brand Your Email Campaigns with Our New Email Design Editor
At FMG Suite, we are constantly looking for ways to let you to customize your marketing tools and maintain a cohesive brand across all platforms, from your website to social media to email. With our newest product update, you can get your creativity on with your email designs. With our email…
What the Heck is UX (and Do I Need to Do Anything About It)?
Like marketing, websites and design come with their own dictionary of terms. Banner, 404, favicon, fold, sitemap, masthead...the list goes on. One other term to add to the list is UX, also known as user experience. In this week's marketing tip video, we define what user experience means in terms of…
Ask a Designer: UI, UX, and You
If you’ve walked the streets of Silicon Valley or eavesdropped on a designer’s call in a coffee shop within the last few years, you have probably heard acronyms such as UX and UI thrown around. While these terms may seem like just some trendy tech vocabulary that doesn’t influence your practice,…
Our Favorite Website Design Trends of 2016
In the beginning of the Digital Age, financial advisors and other small business owners thought of their website as a place to gather all the information their customers would need. They were text-heavy, full of cumbersome elements, and bogged the viewer down with overwhelming content. Today, we…
Making Your Content More Readable with Headers and Subheads
As marketers, we spend a lot of time on our website content and blog posts because we hope that every visitor will read it all. The truth is, though, that in the world of web reading this isn’t the case. Instead, visitors scan pages and look for key points right away instead of reading it like a…