Search for digital marketing news on Google, and you will find that there are almost 2 billion results. Search for financial planning, and you get the same number. What does that mean for you as a financial advisor? It means that a lot of potential clients are searching for financial advice and that digital marketing is continually evolving.
So how do you tap into that vast market of prospects? You stay on top of the latest digital marketing trends with FMG Suite’s marketing blog specifically designed for financial advisors.
We created this comprehensive resource to provide financial advisors with the very best, most up-to-date marketing strategy information available. Backed by proven, field-tested research and experience, our extensive library of content features advice and techniques ranging from marketing basics to digital marketing news and trends.
When you make FMG Suite your digital marketing resource, you will find valuable information designed to help financial advisors connect with prospects and convert them into clients.
Why a CRM for Financial Advisors is Critical For Growing Your Business
Technology is one of the most important components of a financial advisor’s business. From financial planning and risk analysis tools to marketing automation platforms, technology streamlines processes, increases productivity and helps you grow your business faster. Since building strong…
How Much Time Should Advisors Devote to Marketing? What to Prioritize (And What to Skip)
Time has become such a valuable asset that people have coined the phrase "Time is Money." Because of this, financial advisors have to plan how much time they're willing to devote to different aspects of marketing. They must choose to focus more heavily on strategy or execution. This choice can be…
Beginners Guide to Digital Marketing for Financial Advisors
As reported by Investment News, 25% of financial advisors plan to add digital marketing this year, and 29% of advisors have already incorporated these channels. Now let’s look at the stats for all small business owners – only 1 in 5 SMBs doesn’t use digital marketing yet. Why are advisors so much…
The Beginner’s Guide To Financial Advisor Video Marketing
There are many advantages to using financial advisor videos in your marketing strategy. And as advisors adopt video, one challenge remains the same. Where do you start? There is an abundance of tips online, and many of them can be overwhelming. Expensive equipment lists, software, and setups that…
How to Create Effective Thumbnails for Your Video Content
Video creation and marketing have taken a significant role in the financial field. Businesses in financial services use video for marketing, branding, and events/updates. Meaning that video can be used in a multitude of ways. Its efficiency depends on how creative you can be. In this blog post, we…
How to Create the Perfect Intro Video
At FMG, we believe it's important to let clients and prospects know who you are and what you do. That's why we recommend all financial advisors work on a website intro video. But what is a website intro video? Well, we're glad you asked: What are Intro Videos? Intro videos are short, three to…
Top 15 Financial Advisor Podcasts
The business podcast market is particularly robust, and there are many excellent programs that are informative and engaging. Whether you’re looking for an in-depth discussion regarding economics, a casual interview between entrepreneurs, or financial advisor success podcasts, it's easy to find…
The Financial Advisor’s Guide to Video SEO
Website ranking relies heavily on SEO, the better optimized your site is for it, the more traffic it will receive. But it's not just about having a large library of links. The quality of your content affects your site's long-term ranking. High-quality content is able to attract links naturally over…
Content Creation 101: How to Create, Distribute and Repurpose Content
When creating a new piece of content, there is a lot to consider. One of the biggest things is to reuse content. Additionally, we've pulled some of the best writing from our blogs on content creation and put together this monster of a post: Content Creation 101. This will have all of the…
