Due to so many technology updates, email has become one of the most powerful marketing platforms…if you know how to harness those powers. Email marketing requires an ever-evolving strategy, but once you find the secret sauce, you can generate new leads every month. In our marketing tip video, we share a few reasons why your email campaigns may not be generating new leads. After watching our video, vote in our poll below!

On a regular basis, check on your email marketing analytics, including open and click-thru rates, to gauge whether the performance of your email campaigns is improving.

We love to share what we’ve learned from the thousands of service professionals with whom we’ve worked. Take a look at more marketing tips.

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