One of the biggest questions in marketing is “how do I get more followers on social media?” It’s easy to fall prey to numbers, because it makes us feel good about our efforts and helps us quantify our improvement. But how do you actually grow your following? And does it matter for advisors? In this week’s marketing tip, Craig and Brandon make a bold statement on growing your social media following.

Are you determined to grow your following? Check out this great resource that provides some helpful strategies for improving your numbers.

We love to share what we’ve learned from the thousands of financial professionals with whom we’ve worked. Take a look at more marketing tips.