On average, small businesses like financial services firms allocate around 12% of their revenue for marketing. However, this may still not be possible for some advisors on a more limited budget. This leads many advisors to ask, how can I make the most out of my marketing dollars?

In this week’s marketing tip, Brandon and Craig each share their top pick for how financial advisors should allocate their marketing dollars if they’re on a limited budget.

We love to share what we’ve learned from the thousands of financial professionals with whom we’ve worked. Take a look at more marketing tips.