You’re likely familiar with podcasts, and you may even subscribe or listen to a few of them. In the past few years, they’ve significantly increased in popularity, nestling into a nice spot between radio show and TV show. But have you ever considered hosting your own as part of your marketing efforts?

In this week’s marketing tip video, we come totally clean and share our honest opinion about podcasts as a marketing tactic for advisors. Plus, we have a special appearance from one of our team members who runs his own podcast, Death, Dying, and Other Things.

We love to share what we’ve learned from the thousands of financial professionals with whom we’ve worked. Take a look at more marketing tips.