Multiple social media platforms offer advertising capabilities. While social media advertising makes sense for many industries, a lot of advisors wonder if it is effective for the financial services industry. In our latest marketing tip video, we share our thoughts on whether or not you should consider dipping your toes into the world of social media advertising, and how it differs from social media marketing.

We love to share what we’ve learned from the thousands of financial advisors with whom we’ve partnered. Take a look at more marketing tips or check out our free online video courses on The Art of Digital Marketing.