We are moving right along in December, and we’re excited about what’s in store. To keep your marketing moving in the right direction, we wanted to share five awesome reads for this week’s “Trending This Tuesday.” We’re diving right in with articles on LinkedIn best practices, content creation tips and more. 

1. LinkedIn Company Page Best Practices for 2023 [Infographic] via Social Media Today

If you want to boost your LinkedIn strategy in 2023, this article and infographic are for you. LinkedIn expert Richard van der Blom published his fourth annual LinkedIn algorithm report. It looks at how to maximize your LinkedIn performance, based on an analysis of over 10,000 LinkedIn posts. Let’s dive right in and make the coming year your best one yet!

2. How To Crack The Content Creation Conundrum via Tony Vidler

Content creation appears to be the #1 barrier for professionals that want to use more digital marketing. It can be difficult to get started, but once you do, you’ll see how helpful it is! This quick guide can help you to better understand her to consistently create content that connects.

3. 5 Ways to Get More with Less Through Link Building — Whiteboard Friday via Moz

If you want to get more out of your marketing efforts this year, then one way to do this is with link-building tactics. This is especially useful if you want to do more with less and link-building is how you can. This handy video and article break down how to get more bang for your buck in 2023.

4. Finding Success on YouTube via Advisorpedia

It’s never too early to learn more about the world of finance! And we love this quick clip from Advisorpedia, where CJ Ackerman, interviewed Samantha Russell, at the October 2022 Riskalyze Fearless Investing Conference.

This video is a part of the Advisorpedia “Generation Fearless” series, communicating the world of finance from a kid’s perspective to promote financial literacy and knowledge for all. Check it out below! ?

5. 24 Essential Questions for Understanding Your Ideal Customer (+ Infographic) via iMPACT

The key to getting more customers is to understand them, and if you can’t do that, you’ll have a hard time attracting them. And these 24 questions will help you to identify your ideal customer so that you can cater your marketing strategies to them.

Struggling to find the time to update your clients and prospects on everything happening with the markets and economy?

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