A lot of financial professionals ask us about the kind of content they should be creating and sharing on their website. Should they cover a wide spectrum of financial topics, or should they narrow their focus depending on their specialty? In our latest marketing tip video, we share our recommendations for the type of content that can best help you connect with clients and prospects.

We love to share what we’ve learned from the thousands of financial advisors with whom we’ve partnered. Take a look at more marketing tips or check out our free online video courses on The Art of Digital Marketing.