website design for financial advisors

Mobile Responsive Websites for Financial Advisors: Best Practices

Mobile Responsive vs. Mobile-Friendly: What's the Difference? It’s a common practice to develop websites that are easily viewed and navigated across all devices, and to most of the world, the terms mobile-friendly and responsive mean the same thing. But they are two very different things.…


financial advisor websites - user experience

How Can I Improve the User Experience on My Website?

The digital user experience (or as it is sometimes referred to, UX) consists of all the different elements a client or prospect encounters when they are accessing your website. From how long a page takes to load, to the way they search for relevant content, every part of their experience with…


FMG Suite Website Packages

Becoming Digitally Advanced with FMG Suite Website Packages

Is your financial advisor practice digitally advanced? Is it using digital tools and online marketing techniques on a regular basis? According to a 2018 Deloitte study titled Connected Small Businesses in the United States, if it is, it’s three times more likely to create jobs and it’s also poised…


Local Search: A Marathon, Not a Sprint

FMG Local Search Maintaining consistent and complete local business listings for your advisor practice increases your search engine ranking, serves as a foundation for your website’s SEO, and establishes comprehensive branding. Let us help you control your local business listings across 60+…


5 Ways to Convert More Leads with Your Landing Pages

What is a landing page? Considering all of the moving pieces that go into a marketing system, it may seem a tad obsessive to focus on optimizing your landing pages. But when it comes to the success or failure of your marketing campaigns, your landing page plays a crucial role and presents some of…


How Do I Create a Standout Logo?

Your logo is your primary representation of your brand. Don't you think it's a good idea to make sure it is exceptional? But what makes a good logo? What can non-designers like us do to make sure they get a great logo when they work with someone to produce one? Join Brandon Brown and Kirk…


brand story

Tell Your Brand's Story With Visual Content

The act of creating content in branding is an act of educating. You are teaching people what they can expect from your brand, why they should trust you as a service professional, and what differentiates you from the other competitors in your field. Anyone who has ever spent any time in the field of…


A Fresh Take on Monthly Market Insights

Our Monthly Market Insights campaign is a great, easy way to deliver timely, valuable content to your clients and prospects. This automated campaign — available on our Connect™ and Attract™ plans — keeps your contacts informed of recent events affecting their and the world’s finances, all while…


3 Tricks Financial Advisors Can Learn From Google AMP

What is Google AMP? Early last year Google released a new online publishing format called AMP as a competitor to Facebook's Instant Articles. It has brought about a huge change in site load times, especially on mobile devices, which has proven to have a major effect on user engagement. So why are…


Tyra Banks Can Teach Advisors to Find Their Brand Voice

Tyra Banks is an international supermodel, a reality tv star, and a successful business owner. Now she is trying her hand at a new profession: Professor of Branding. She is co-teaching a class called The Art of Branding at Stanford’s Graduate School of Business. In a recent interview with USA…