If you don't have a marketing automation strategy for your financial services, then you may be unnecessarily spending valuable time on marketing tasks and projects instead of advising clients. Staying in touch with clients, reaching out to prospects, and other marketing efforts don't have to be difficult, time-consuming processes. You can quickly learn about marketing automation right here at FMG Suite and discover what a powerful tool it is for building your business.

Marketing automation technology has evolved in recent years to quickly and easily create personalized emails, text messages, and other marketing communications. This technology can streamline and manage entire marketing campaigns across multiple platforms to nurture prospects and clients throughout the client journey. But the benefits of an effective marketing automation strategy aren't constrained to just external efforts.

Marketing automation can also help you efficiently manage your day-to-day operational processes like internal communications, feedback processes, and other tasks. How much time could you free up if you could easily automate those repetitive processes, both internally and externally? How much more could you grow your business if you could directly focus more efforts on prospects and clients, instead of being tied down with marketing efforts?

5 Easy Steps to Becoming a Marketing Pro in 2017

If you’re anything like us, improving your marketing is the first item on your New Year’s Resolution list. Okay, maybe marketing isn’t your first priority, but you know the importance of it. What better time to start taking your marketing strategy seriously than in the new year? Whether you have…

The Top 4 Email Marketing Trends for 2017

We’re all aware of the power of email marketing, especially for financial advisors. We’ve spoken with countless advisors who have gained new clients and increased their assets under management due to their ongoing email campaigns. Like any other strategy, email marketing is constantly evolving to…

How Do I Track the Performance of My Email Campaigns?

In our series "FMG Suite Quick Tips," we answer your questions and show you step-by-step instructions to use your FMG Suite tools. In this segment, you'll learn how to track the performance of your email campaigns. Have a question about your FMG Suite tools? Email us at marketing@fmgsuite.com!……

FMG Campaigns and Website Result in New Clients for This Advisor

It’s not uncommon for us to receive amazing feedback from our clients, many of whom share incredible success stories. From building an influential online presence to gaining new clients to landing million dollar accounts, financial advisors using our marketing automation platform see results from…

How This Advisor Gained 6 New Clients From One FMG Suite Email

It’s not uncommon for us to receive amazing feedback from our clients, many of whom share incredible success stories. From building an influential online presence to gaining new clients to landing million dollar accounts, financial advisors using our marketing automation platform see results from…

How Do I Customize My Email Template?

In our series "FMG Suite Quick Tips," we answer your questions and show you step-by-step instructions to use your FMG Suite tools. In this segment, you'll learn how to customize your email template. Have a question about your FMG Suite tools? Email us at marketing@fmgsuite.com! This is one of…

What is Drip Email?

Drip email is the fastest and easiest way to conduct an email campaign. However, most financial advisors aren't familiar with the concept or how to implement the strategy in their marketing. In this week's marketing tip video, Craig and Brandon dive deep into the term and explain how advisors can…

The Email Marketing Dictionary Every Service Professional Needs

The good news: there’s always something new to learn in marketing! The bad news: there is always something new to learn in marketing. If you’re like most small business owners, you often feel bogged down with all the new vocabulary and trends you need to learn. This exasperation is what motivated…

The Beginner’s Guide to Email Drip Campaigns

Automated email messaging, or email drip campaigns, are an ingenious way to drive sales and nurture client relationships. You have likely been the recipient of these emails (maybe without even noticing!), whether you signed up for a store’s promotions, a business’ newsletter, or put in your email…

The Funniest OOTO Autoresponder Emails (Plus Real Life Tips)

OOTO (Out Of The Office) autoresponder emails. We’ve all set them up before. Sometimes we aim for a clever message, and other times we make a couple mistakes (oops, it’s 2016, not 2014!). While we don’t recommend advisors use these, we thought they may serve as fun inspiration for your next…

Email Marketing Tips & Industry Trends for Financial Advisors

Successful email marketing requires the ability to construct an email using specific formats, wording, and other proven elements. These email marketing best practices, from creating enticing email subjects to email marketing automation, are discussed by industry experts right here at FMG Suite. You can even learn about advanced techniques such as segmentation and targeting to make your email marketing campaign a success more quickly.

If you're ready to learn how to harness one of the most potent forms of digital marketing for growing your business, then make FMG Suite your go-to resource. We'll help you get started, give you advice on maintaining an effective email marketing campaign, and help you keep up with news and trends.