FMG Blog Video Best Practices

7 Video Marketing Best Practices for Financial Advisors

Video marketing can be an invaluable asset to financial advisors and service professionals to grow your business and increase investments under management.  It has been shown that video marketing increases brand awareness by 70%, traffic to websites by 51%, and overall sales and engagement by 34%.…

Financial Advisor Video Marketing Startup Guide

Have you considered marketing video production as part of your marketing strategy? Creating your own videos is a valuable opportunity to develop a personal connection with multiple clients — without having to jump on the phone or meet them at your office individually. We understand that knowing how…

Video Marketing for Financial Advisors

It's official — video content marketing is a necessity for financial advisors who want to remain relevant. Your prospects and clients expect your advisory to not only be experts in wealth management, they expect you to connect with them on their terms. That means speaking their language and using…

The Beginners’ Guide To Financial Advisor Video Marketing

There are many advantages to using video in your marketing strategy. And as advisors adopt video, one challenge remains the same: Where do you start? There is an abundance of tips online, and many of them can be overwhelming. Expensive equipment lists, software, and setups that take extra time.…

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Financial Advisor Marketing Videos: The Ultimate Guide

The Power of Financial Advisor Video Marketing Nearly 65% of people are visual learners, making visually appealing content crucial for service professionals. Financial advisor marketing videos connect with your clients and prospects in an engaging way that is unmatched in digital marketing. In…

Top 5 Marketing Ideas for Financial Professionals

If you’re looking to grow your financial services business, it’s important to start with marketing fundamentals that will set you up for success. Digital marketing tools will help keep your firm’s brand relevant, reach new leads, and stay connected with current clients. Here are five of the best…

How to Become a Virtual Financial Advisor

It’s hard to believe that just a few weeks ago, besides some extra hand-washing, it was mostly business as usual. But now, offices across the country have had to start working remotely. Remote working poses a unique challenge for financial advisors. The way they communicate has been completely…

3 Tips To Connect With Your Audience In A Video

Video allows you to tell a story in your own time. The audience, whether it’s your clients or potential clients, is able to virtually spend time with you. By using the power of video to supplement human connection, you’re able to save time and effort, while still building relationships. If you’re…

What is Canned Content?

"Canned content" and whether or not it should be used in a marketing strategy has been a major topic of discussion among financial advisors lately. Despite what you may have heard, content that has been curated and build around strong SEO keywords can be extremely beneficial for your site traffic…

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How Can I Tell If My Content Marketing is Actually working?

So you're publishing blogs and videos, adding posts to social media, and putting more effort into your content marketing. But how can you tell if it's actually working? Join Kirk Faulkner and Brandon Brown as they discuss what to look for and how to track the success of your marketing…