In our series “FMG Suite Quick Tips,” we answer your questions and show you step-by-step instructions to use your FMG Suite tools. In this segment, you’ll learn how to check and evaluate the performance of your FMG Suite email newsletter. Have a question about your FMG Suite tools? Email us at marketing@fmgsuite.com!

On a regular basis, check in on the performance of your email newsletters. You may see that certain topics and categories perform better than others. If you see that certain contacts haven’t ever opened an email, you may want to remove them from your list. Remember to regularly add new contacts to your list. The more you grow your list, the more results you’ll see!