What Happens To Our Brains When We Hear A Story
Storytelling is all the rage in marketing talk. But why is it important? It turns out that is much more than just the current buzzword. A story has a very specific effect on the human brain, an effect that can be a powerful tool for communicating to your audience. Join Kirk Faulkner and Brandon Brown as they discuss the different chemical and neurological phenomena that accompany a well-told story.