Market in Motion Blog


Make Your Clients “Appy” By Using Your FMG App

Client Relationships 0 Comments

Mobile-App-2*We have discontinued this FMG product.

A professional app goes hand-in-hand with a mobile-responsive website and successful email campaign. All of these aspects of content marketing tie together because they all make it easier to reach out to clients, stay updated on industry trends, and foster relationships with clients in the digital space. According to Localytics, the amount of time people spend using apps has increased by 21% since last year and there are 224 million monthly active app users in the US. This information is relevant to our service professionals because if they are taking advantage of our mobile app, they are also taking advantage of connections to this massive population.

There are three main reasons why clients will enjoy using your app:

1. An app provides the opportunity to connect in real-time

Like social media, a mobile app offers another chance to connect with your clients about updates to your practice. Our apps offer push notifications, which means that the moment you publish an update, the clients that have your app will receive that update. Our customers have shared that they’ve used this handy feature to update their clients about office hours changing, wishing them well wishes during the holidays, or updating them on breaking news in their industry.

2. Apps are extremely popular

Smart Insights found that smartphone users spend 89% of their time in apps, compared to 11% using mobile web. Just as it’s important to keep your website up-to-date and mobile-responsive, it’s important to utilize your app as well. With a simple tap, clients can ask questions, request appointments, and get answers, all in one location. Also, the FMG Suite app come loaded with videos to educate and entertain on the go.

3. Apps are easily accessible, both for clients and prospects

Our apps are available for download in Apple’s App Store and the Google Play Store, meaning that clients can download your app right to their mobile devices with a few easy clicks. Also, users can share your app with their friends and family, and because it is easily accessible and free to download, it will help you generate leads and new business. Mobile app usage grew a stunning 76% in 2014 because they are quick, easy, and a great way to engage with your clients and stay on the cutting edge of technology.

At FMG Suite, we take pride in our updated tools and streamlined digital marketing process. Service professionals enjoy the experience of coming to us as a “one-stop shop” for all their content marketing needs. 

<!– / OptinMonster →

Related Content

Back to blog list


Join Discussion

Still Have Questions?

You've Been April Fooled!

While we can't help you with your wardrobe (sorry), we can help you become an amazing marketer. Click below to check out some of our latest resources. And thanks for playing!

Make Me a Great Marketer

Become a Marketing Master

Sign up for our marketing e-newsletter to receive marketing tips for financial professionals, including exclusive whitepapers, broadcast invites, and other content.

Privacy Policy

Get a Sample Email Campaign

The best way to experience FMG Suite Campaigns is to receive one the same way that your clients and prospects receive them — in your email inbox. Let us send you one today!

Privacy Policy

Get 1 Month Free

Receive your first month of our Monthly Market Insights campaign for free.

Privacy Policy

Experience The FMG Suite Difference!

Tell us a little about yourself and an expert will reach out to you and walk you through our award winning automated marketing platform.

Privacy Policy

Experience The FMG Suite Difference!

Tell us a little about yourself and an expert will reach out to you and walk you through our award winning automated marketing platform.

Privacy Policy

How is Your Business Listed?

Check the consistency of your online business information with help from our listings scan.

Enter business information to scan below:

Business Name *
Street Address *
City *
State *
Phone *
Scan Now

Want to kick the tires first?
Check out our Free 7-day Trial.
No credit card required to start.

Privacy Policy

Get Started with Copywriting

An expert will reach out right away to help you craft your content

Privacy Policy

Learn More About Pre-Designed Pages

Enter your contact info below and an expert will be in touch soon.

Privacy Policy

Get Started with Custom Video

An expert will reach out right away to help you create your content

Privacy Policy

Let's Build Your Suite

An expert will reach out right away to help you build your suite!

Privacy Policy

A Truly Free 7-Day Trial

No Credit Cards. No Downloads. No Commitments. No Strings Attached.

Sign up now and you’ll be up and running on our integrated and automated marketing platform in a matter of minutes.

  • This field is for validation purposes and should be left unchanged.

Copywriting Sample

Distill Your Niche

"...while they can’t turn back the clock and address these issues beforehand - such as increasing their spouse’s life insurance or saving more - there are ways to take control and feel more confident in their future.
When working with widows, there are a few first steps I recommend taking:

1. Get Organized
Whether or not you handled all of your family’s finances, some, or none, the first step is to organize your financial documents. Before you can determine how to budget and what steps to take, you have to first understand where you stand financially. If you are having trouble translating your investment account statements, a financial advisor can help you understand what your documents mean. You’ll want to copy and safeguard your important documents and review life insurance policies with a trusted advisor.

2. Budget for a Single Income
More than half of widows have difficulty adjusting to a single income. This may because they haven’t reevaluated their bills and expenses and adjusted..."

View Complete Sample

Copywriting Sample

Consistent Messaging

"...Once we understand your family’s current circumstances, goals, and unique needs, we develop strategies to help preserve and potentially grow your wealth and take over the time-consuming tasks associated with managing your complex financial affairs. Working with a family office can benefit families in a number of ways, including:

  • Preserving wealth through proactive management and appropriate strategies
  • Mitigating risk by diversifying investments
  • Assisting with the transfer of wealth from one generation to the next through strategic asset allocation and estate planning..."

View Complete Sample

Copywriting Sample

Unique Articles in Your Voice

"...More than likely, you have a clear understanding of your relationship with your doctor or your dentist. You pay a fee and, in return, you receive a service, including advice and recommendations based on your individual situation. It would make sense then for your relationship with your financial advisor to be the same; but for many, that’s not the case.

At Financial Guideposts, we’ve noticed a trend: that the general public does not understand the relationship they have with their financial advisor. We want to change that. We believe there are two critical aspects you should understand when working with a financial advisor: how he or she gets paid and what services he or she provides..."

View Complete Sample
FMG Suite