FMG Suite, a leader in digital marketing for financial advisors, has announced the addition of Heidi Saucier to its executive team. Ms. Saucier will serve as vice president, business development and in that capacity, will lead the strategic direction of FMG Suite’s new business opportunities.
“At FMG Suite, we define our culture as a team of ‘smart creatives.’ Heidi not only brings with her decades of experience working with artists and innovators, but also an in-depth background in business development,” Craig Faulkner, CEO of FMG Suite shares. “Her experience, knowledge, and creativity will help support FMG Suite’s infrastructure as we expand.”
Ms. Saucier’s resume includes more than 20 years of experience leading and managing digital and multichannel marketing programs, product design, and development for the financial services industry. She is passionate about creating online tools that leverage engaging content through various digital and social media channels. Heidi joins FMG Suite after serving as the vice president of content and design for DapperToast, a social media content publisher. With more than seven million Facebook subscribers, Heidi had the opportunity to explore the many facets of social media marketing.
“The sheer size of our Facebook network allowed our team to effectively create, test, and re-test content, tools, and products at a much faster rate than most marketers. I believe this perspective will be key in helping FMG Suite effectively expand our online digital footprint,” Heidi says.
Before DapperToast, Heidi served as the vice president of digital strategy and design of Broadridge Advisor Solutions (formerly EmeraldConnect) for over 16 years. She has also served as the art director of the San Diego Business Journal, and the creative director of Hare Publications. She is also fully certified in The Pragmatic Marketing Framework which provides a standardized language and blueprint of the key activities needed to bring profitable, successful products to market.
ABOUT FMG SUITE
FMG Suite, a leader in digital marketing for financial advisors, offers a total inbound marketing solution designed to increase referrals and leads through five integrated tools. At the heart of the system is a library of award-winning, FINRA-reviewed content, featuring over 300 videos, articles and calculators. By consistently sharing insightful content on multiple digital platforms, FMG Suite increases advisors’ engagement with clients and prospects. For more information, visit http://fmgsuite.com.
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