FA Magazine reported on a widening gap between the advisory firms investing in M&A and those building the systematic organic growth engines that tend to produce more durable value. FMG Chief Evangelist Samantha Russell is quoted in the piece on what has to happen before a firm even knows a prospect exists.
Russell’s point is that organic growth isn’t a campaign – it’s a long-term presence strategy that needs to be built before a prospect is searching, not after. The piece positions FMG’s platform as the infrastructure advisors need to do that at scale across more than 80,000 advisors and the enterprises that support them.
