Talking Identity Theft And Tax Return Fraud

Identity theft is a growing concern, and as tax season approaches, there’s increased risk that people will be victims of tax return fraud—when scammers attempt to file under other people’s names and swipe their refunds. Financial advisors are not only uniquely positioned to help clients protect themselves in these cases—but can also use their expertise as a powerful marketing tool. Talking about such topics helps advisors engage with their clients more often and establish thought leadership.

10 Ideas For Hosting A Virtual Holiday Party

As financial advisory firms expand their reach beyond local communities, with clients and team members scattered across the country, the holiday season presents a unique challenge—and opportunity. How can firms create meaningful connections and celebrate the season with remote employees, clients and prospects?

How To Handle Clients’ Election Anxiety

election anxiety

As a financial advisor, you may find that clients become increasingly anxious about market volatility during election seasons. While it’s not necessary to constantly discuss elections, having effective communication strategies in place can help ease client worries and reinforce their confidence in your guidance. Here are five proactive approaches to consider:

FMG Expands Product Line with All-New Business Edition of Their Award-Winning Marketing Suite

Specifically Designed for Mid-Market RIAs, Banks, and Credit Unions to Streamline Advisor Marketing Efforts and Drive Growth Gardena, CA, July 23, 2024 /PRNewswire/ — FMG Suite, a leading SaaS company specializing in marketing software and services for financial advisors, today announced the launch of Marketing Suite Business Edition, a comprehensive product designed specifically for the […]

Top 5 Marketing Trends Of 2024

Top 5 Marketing Trends Of 2024

The biggest challenge when you’re considering any trend, even those in marketing, is predicting which ones will really pay off and which ones are fads. The same goes for trends in the financial advisory space. By tapping into a useful marketing trend, you can get an edge over your competitors and open the door to new strategies for growing your business, brand, and reputation.

FMG Receives SOC 2 Type 1 Certification, Enhancing Security for Its Customers

Gardena, CA, July 9, 2024 –  FMG, an industry-leading SaaS company specializing in marketing software and services for financial advisors and insurance agents, is proud to announce it has received its Service Organization Controls (SOC) 2 Type 1 certification, taking a major step forward in its data and system security. cybersecurity.  SOC 2 certification validates a […]

Best Practices for Driving Traffic to Your Website

Laptop showing Google Search Console Performance dashboard

There are a lot of factors that play into SEO, which is why I often recommend advisors start with the basics. To help you do that, I’ve outlined five steps that will go a long way toward improving your SEO efforts and ultimately result in more visitors—and conversions—from your website.

5 Tips To Get The Most Out Of Webinars

two microphones on a desk with a computer in the background

Webinars remain one of the most effective but underused marketing strategies for advisors. True, they require some effort to set up, but advisors who host them find out these events are an excellent way to engage a large audience and fuel their other marketing channels, all at little additional cost.

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