What is Search Engine Optimization (SEO) and Why Does it Matter?
SEO is a complicated topic for advisors. Financial services is very different than most businesses that SEO caters to, such as restaurants and clothing stores. While SEO is important for financial advisors marketing their business, some strategies work better than others. In this week’s Marketing Tip video, Craig and Brandon talk about the elusive marketing trend known as SEO and what elements of SEO actually matter for advisors.
Check out the Entrepreneur article Brandon referenced in the video!
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