Search for digital marketing news on Google, and you will find that there are almost 2 billion results. Search for financial planning, and you get the same number. What does that mean for you as a financial advisor? It means that a lot of potential clients are searching for financial advice and that digital marketing is continually evolving.
So how do you tap into that vast market of prospects? You stay on top of the latest digital marketing trends with FMG Suite’s marketing blog specifically designed for financial advisors.
We created this comprehensive resource to provide financial advisors with the very best, most up-to-date marketing strategy information available. Backed by proven, field-tested research and experience, our extensive library of content features advice and techniques ranging from marketing basics to digital marketing news and trends.
When you make FMG Suite your digital marketing resource, you will find valuable information designed to help financial advisors connect with prospects and convert them into clients.
Instagram for Financial Advisors: Setup and Success Checklist
Financial advisors, are you ready for Instagram? It's a powerful platform to connect with clients, showcase your expertise, and potentially draw in new business. But it can feel like a mountain of a project to start. Once your compliance department has approved the use of Instagram, follow our…
How to Create an Eye-Catching Financial Advisor Bio for Instagram
A financial advisor Instagram bio might be short, but its impact isn’t. It’s one of the most visible pieces of your digital presence as a financial advisor. People decide in seconds whether to follow, message, or scroll away. When that decision happens on your profile, your bio needs to do heavy…
How to Get Comments on Your Social Post: Social Media for Financial Advisors
Financial advisors know that social media isn’t just for posting updates; it’s for building connections. A post with meaningful comments is a post that gains traction, tells the algorithm it's valuable, and reaches more people. If you're not seeing those comments roll in, it’s time to tweak your…
5 LinkedIn Must-Dos for Financial Advisors Getting Started on LinkedIn
If you're reading this, chances are you're thinking about diving into the world of LinkedIn. And why not? It's an amazing platform to connect with peers, showcase your expertise, and potentially draw in new clients – and a very necessary tool these days. But it can feel like a mountain of a project…
How to Write an Advisor Website with Real Personality – Insights from Catina Koenig and Shawna Hurst
Is your advisor website an accurate representation of what it’s like to work with you? If not – it’s time to add some personality! We talked with the Koenig Jones Group’s Catina Koenig and Shawna Hurst to reveal how they updated their new website with tons of personality – enough to make it read…
8 Ways Texting Can Boost Your Efficiency as a Financial Advisor
As a financial advisor, your time is precious. You're juggling client meetings, market analysis, and a never-ending stream of communications. But what if there was a way to streamline your client interactions and boost your productivity? Enter texting – a powerful tool that can revolutionize how…
The Best Social Media Platforms for Financial Advisors
With nearly 5 billion global users, social media is a powerful marketing tool for financial advisors. But which platforms are best—and how should you use them? In this guide, we’ll break down the top platforms, strategies that work, and how to choose what fits your advisory firm.
10 Ways to Make Your Brand Stand Out on Social Media as a Financial Advisor
Two top questions we get are, “How can I promote myself as a financial advisor?” and “How do I make my brand stand out on social media?” And we always tell them how important it is to share content and engage on social media. But with 3.96 billion people on social media, how can you stand out from…
Social Media Lead Generation Strategies for Financial Advisors
Financial advisors are always on the lookout for effective ways to enhance their social media lead generation. While this goal is common, achieving it successfully can be challenging. In this article, we’ll explore practical tips and strategies that advisors can implement to boost their lead…