Search for digital marketing news on Google, and you will find that there are almost 2 billion results. Search for financial planning, and you get the same number. What does that mean for you as a financial advisor? It means that a lot of potential clients are searching for financial advice and that digital marketing is continually evolving.
So how do you tap into that vast market of prospects? You stay on top of the latest digital marketing trends with FMG Suite’s marketing blog specifically designed for financial advisors.
We created this comprehensive resource to provide financial advisors with the very best, most up-to-date marketing strategy information available. Backed by proven, field-tested research and experience, our extensive library of content features advice and techniques ranging from marketing basics to digital marketing news and trends.
When you make FMG Suite your digital marketing resource, you will find valuable information designed to help financial advisors connect with prospects and convert them into clients.
5 LinkedIn Must-Dos for Financial Advisors Getting Started on LinkedIn
If you're reading this, chances are you're thinking about diving into the world of LinkedIn. And why not? It's an amazing platform to connect with peers, showcase your expertise, and potentially draw in new clients – and a very necessary tool these days. But it can feel like a mountain of a project…
3, 2, 1, Action: The Power of Video Marketing
Leveraging video marketing can change the game for financial advisors. Studies show 79% of consumers would rather watch a video about a product than read about it (Animoto). Camera shy? You’re not alone! When we hosted a Video 101 Webinar, many of our attendees agreed that camera shyness was the…
5 Ways to Increase Content Visibility for Financial Advisors
Financial advisors always look for ways to increase content visibility and reach their target audience. As an advisor making content, it doesn't matter how good it is if people can't find it. If you spend the time creating content, you want to be sure that anyone can see and benefit from it. That's…
How Financial Advisors Can Create a Zero-Click Content Strategy
Clicking can be an addictive habit, whether scrolling through social media or browsing blogs for information. People are always searching for something that can either entertain or inform them. The problem is that people must click links to new websites or open articles in apps when browsing sites.…
The Best Social Media Platforms for Financial Advisors
Social media marketing has become a reliable tool for any business or advisor trying to reach a target audience. With an estimated 4.9 billion social media users across the world, it's no shock financial advisors are casting their nets into the social media ocean. The issue is finding the best…
5 Tips to Engage Prospects During Tax Season
Everyone wants to increase the engagement they receive on social media. They want clients and prospects to see their posts and interact with them, whether it's through comments, reactions, or sharing. What matters is that they are engaging with your social media and creating conversations around…
The 4 S’s to Social Media Success
By now, social media has been around long enough for people to know what works and what doesn’t. As a critical part of any business’s marketing plan, acing your social media strategy can help you achieve major results. Whether you are just starting out or need a little refresh, you need an update…
