5 Paid Ways to Boost Website Traffic
In the world of marketing, organic (non-paid) website traffic is the ultimate goal. This is because organic traffic is free and often brings people to your site that are ready to convert. This reduces the cost per lead and can help increase your book of business. But businesses can’t just rely on…
3 Ways Advisors Waste Money on Marketing (And What to Do Instead)
Are You Making These 5 Financial Advisor Marketing Mistakes? Many financial advisors tackle marketing budgets as an afterthought. If there’s enough in the budget after expenses, they may spend some money on marketing. However, marketing is critical for growing assets under management (AUM)…
7 Quick and Surefire Ways to Boost Your Website’s Conversion Rate
Website traffic is a great measure of your SEO and the interest people may have in your business, but it doesn't necessarily translate into more business. Beyond monitoring how many people are consistently visiting your site, you want to review your conversion rates. Of the X amount of people…
What’s the Difference Between Website Traffic and Conversions?
If you're new to Google Analytics or are just starting to dive into your website's data, you may across two frequently used terms: website traffic and website conversions. These two metrics represent very different things, and it's important to understand how they differ and how your marketing…
3 Myths About Local Business Listings
We get it. The idea of business directories, such as White Pages, sounds antiquated. But online local business listings are an essential component of a financial advisor’s digital marketing strategies. Here are three common myths about local business listings and the truth about our new service,…
FMG Campaigns and Website Result in New Clients for This Advisor
It’s not uncommon for us to receive amazing feedback from our clients, many of whom share incredible success stories. From building an influential online presence to gaining new clients to landing million dollar accounts, financial advisors using our marketing automation platform see results from…
What are Free Ways I Can Drive Traffic to My Website?
We all know how important website traffic is. The more you gain, the higher your website can rank in search engines. While the most obvious way to boost your traffic is through advertising and SEO services, these come at a high cost that usually far surpasses a small business' marketing budget.…
How Can I Boost My Blog Traffic?
Blog writing is a challenge, and it takes time to create well-written posts. But the challenge isn't over once the writing portion is complete. Now you have to get people to read your blog. Like your website, you can't hope for traffic to magically appear. It's time to roll up your sleeves and push…
Announcing Your New FMG Website
Congratulations! Chances are if you’re reading this article you are the proud parent of a new FMG Suite website. Hopefully you are as proud of your new site as we are, and you want to show it off to your contacts. We suggest sending out an email to all your clients and prospects announcing the new…
Say Goodbye to Internet Explorer (And What This Means For Your Website)
Microsoft announced that it is issuing an “end of life” upgrade for their browser, Internet Explorer. The browser has been struggling to keep up with competitors like Mozilla Firefox, Google Chrome and Safari for Mac, so Microsoft is pushing users to upgrade to the newest version, Internet Explorer…